As we close out the year and prepare to greet the new one, I want to wish our entire Energy Plus family a year of bracha, hatzlacha, and good health.
As I see Energy Plus continue to grow into new areas, I often think about how this all began and where we are today. What started much smaller has grown into a company serving our customers across so many areas of their buildings, with a team that continues to take on more, solve more, and build more.
This past year brought continued growth — new projects, expanded services, new systems and technology, and new opportunities. Some of that growth brought new challenges as well. But time and again, I've watched our team step up, find solutions, and keep moving forward.
To everyone who has contributed this year — in the office, in the field, and behind the scenes — thank you. And to those who joined Energy Plus this past year, welcome. Each of you brings your own strengths to the company and has helped make our team stronger.
None of this is something we take for granted. We know that ultimately, our success comes from Hashem. We are grateful for how far He has helped us come, and we pray that He continues to give us the ability to grow, prosper, and accomplish even more in the year ahead.
As we enter the new year, my bracha to each of you and your families is for a year filled with health, happiness, nachas, bracha, and hatzlacha. May we continue to share in simchos and good news together.
Kesiva V'chasima Tova,
Moshe LefkowitzPresident, Energy Plus
There's a comment I hear sometimes at work: wouldn't it be simpler if we just did a few things really well, instead of the dozens of products and services we offer? It's a fair instinct — focus is a virtue, and doing one thing excellently has real appeal. But I want to suggest that on Rosh Hashana, of all days, we're handed the opposite model.
Rosh Hashana is the anniversary of Creation. And when we look at what Hashem actually created, the striking thing is how much He made. He didn't create a single, simple, self-contained thing. He made oceans and mountains, a thousand species of birds, ecosystems within ecosystems, a human body with systems for breathing and thinking and healing and reproducing — layer upon layer of complexity, all of it interdependent, all of it needed.
If Hashem had wanted efficiency, He could have made something spare and minimal. Instead, He is called Bonei Olam — the Builder of a World — not the builder of a product. A world, by definition, is not one thing. It is countless things, each sustaining the others.
We're told to walk in Hashem's ways — v'halachta bidrachav. If the model we're meant to imitate is a Creator who looked at the world and said "there is so much here that needs tending to," then a business that finds itself doing compliance work and rebates and EV infrastructure and new construction isn't straying from a clean mission. It is the mission — because the people and buildings we serve don't have one simple need. They have as many needs as there are systems in a building, and someone has to be the address for all of them.
That doesn't mean complexity for its own sake — Hashem's world isn't cluttered, it's exquisitely organized, every piece serving the whole. The goal isn't to do more things messily; it's to hold many things faithfully, the way a world holds many creatures without any one of them being extraneous.
As we stand before the King this Rosh Hashana, maybe the takeaway is this: embrace the parts of your life or work that feel too much to manage. Sometimes that's simply what it looks like to be responsible for something that matters to a lot of people. Hashem didn't make a simple world because a simple world wouldn't have been enough to sustain all of us. May we be blessed this year with the strength to carry our own share of that complexity — faithfully, patiently, and with the sense that every piece of it is someone's whole world.
Matthew PolanieckiChief Operating & Technology Officer
The salesperson gets the yes. Everything that actually makes that yes worth something — that's the team.
I'll be honest — the moment I love most in this job is still the phone call. The deal closes, someone says yes, and for about five minutes it feels like the whole thing is finished. Then the next morning comes, and the real work starts.
Here's something I tell our team all the time: a deal is maybe 25% salesperson, 75% team. The salesperson gets the yes and puts down the papers. Everything that actually makes that yes worth something — the project manager tracking down a permit, the compliance team catching a deadline nobody else flagged, the crew showing up on a freezing morning to finish an install because the customer needs it before winter — that's the team.
None of that shows up on the deal sheet. All of it is the real business we're in.
There's an old line in sales that a salesperson doesn't close a deal, they open a relationship — and this past year, watching our systems and processes get tighter, I've seen exactly how true that is. When the team executes, the relationship holds. That's the truest thing I know about this business.
I think about that especially heading into Rosh Hashanah, because we do something similar to ourselves every year. We show up, we mean it, we sign our own "deal" with the new year — and somewhere around the middle of winter, the resolve fades a little, the way it always does.
But aiming high on day one still gets you further than not aiming at all, drift and all. The follow-through is the whole game, in sales and in the new year both.
Sales isn't a straight line, either — there are weeks that get frustrating, calls that don't land, deals that should have closed and didn't. It happens to every salesperson, and it's part of the job.
But before I thank anyone for a number this year, I want to thank the people who make our numbers mean something: everyone who picks up the phone one more time, pushes a deal forward, and follows through on the parts nobody sees. None of this year's success happens without you, and I don't take that for granted.
This past year, our team pushed through more than a few challenges that looked insurmountable going in — and got there anyway, not through any one big move, but through the kind of steady persistence that doesn't always get noticed. That's really the story behind every number we'll report this year.
As we step into 5787, my bracha for each of you, and your families, is a year filled with health, joy, growth, and blessing. May it be a year where the effort you put in — visibly or quietly — comes back to you many times over, and a year of accomplishment we get to share together.
Kesiva V'chasima Tova.
Moshe FreundChief Revenue Officer
Since our last issue, a number of initiatives that were just beginning to take shape have continued moving forward.
When we last wrote about VUE, Energy Plus's Compliance & Customer Portal was preparing for its June launch, bringing property information, CBL status, building and energy information together in one place.
Earlier this year, our Local Law and Single Measure teams came together as one Energy Savings & Compliance team, designed to create greater consistency across projects and property management relationships.
Shia Rosenberg took the lead on Rebate Research & Development earlier this year, focusing on identifying new rebate opportunities and providing research support across Energy Plus divisions.
Earlier this year, Energy Plus began transitioning project communications from WhatsApp to Google Chat, beginning with New Construction and expanding across divisions.
When we first introduced VUE, the goal was bigger than building another customer portal. We wanted to create one place where the information behind a building — its projects, compliance requirements, documents and activity with Energy Plus — could come together.
This year, that idea started becoming something our teams and customers can actually use.
VUE is now pulling live project information from Airtable into the customer experience, while Find a Building gives our own team a quick way to understand the compliance requirements tied to a property. Energy Certificates have also moved into the portal.
But perhaps the bigger story is where VUE is headed.
As Energy Plus grows across more services, projects and properties, VUE is being built to connect those pieces — making it easier for our customers to see what is happening in their buildings and easier for our teams to see the bigger picture.
It has been a busy year for the EV division, with a lot of change, a lot to learn, and a lot of progress.
As our permitting process has evolved and the number of projects in the pipeline has grown, the team has had to adapt quickly. What I've appreciated most is the attitude everyone has brought to that process. Throughout, staying positive, learning as we go, and being willing to step up where needed.
Now, we're seeing that work come together.
We are working toward an installation goal of 100 Level 2 chargers per month, recently signed proposals for two new Level 3 sites, and have 67 new charging ports under construction. We're also moving into new areas, with our first battery-storage proposals and our first EV program agreement in Connecticut under Avangrid utilities.
There is a lot ahead of us, and the momentum is real!
To everyone on the EV team — a big thank you for the hard work, adaptability, and commitment you've brought to every project and to the last year. The progress we're making would not be possible without the people behind it, and I'm excited about what we can accomplish together in the year ahead.
Shana Tova to you and your families,
Michael ElhavHead of EV
In our last issue, Bedford and Varet were moving through charger procurement, site coordination, operational planning and permitting.
EPlug's planned fast-charging hub at Bedford Avenue continues moving forward.
Located at the Williamsburg Bridge corridor, the site is planned to bring 44 DC fast chargers to a key connection point between Manhattan's Lower East Side and Williamsburg, Domino Park and the Brooklyn Navy Yard.
This summer, the project reached an important milestone with DOT approval, moving the flagship site another step closer to becoming a major charging destination for New York drivers.
EV Sales Representative | EPlug
New to the EPlug team, Moe is already learning the EV market, chasing down opportunities — and turning some of them into projects.
"Learning everything I can about EV charging, incentives, the market, and where the next opportunity is hiding."
"Two weeks into the job, I got a 20 Level 2 charger project approved. Hopefully we'll get it installed in the next few weeks."
"Good conversations, politics, stocks — and arguing about all three."
"Red Bull, always."
As Energy Plus continues to grow, so does the team behind it. We're happy to welcome five new members, each stepping into a different part of the company.
Reizy joins Energy Plus working alongside Moshe Freund and supporting the day-to-day coordination behind a busy sales operation. She's quickly becoming part of the rhythm of the team, helping keep communication, priorities, and plenty of moving pieces on track.
Welcome, Reizy — we're glad to have you with us!
Moe joins EPlug at an exciting time, as our EV pipeline continues to grow and new projects take shape. He's been diving into the EV market, incentives and new opportunities — and just two weeks into the job, already had a 20 Level 2 charger project approved.
Welcome aboard, Moe — a great start!
Meet Moe → People Behind the Progress, page 12
David joins our Energy Efficiency & Incentives team with a focus on developing new business and connecting customers with opportunities to improve their buildings while taking advantage of available incentive programs.
Welcome, David — we're excited to have you on the team!
Roza joins Energy Plus as our Airtable Developer, helping us continue to improve the systems and workflows our teams rely on every day. A recent Touro College graduate with a degree in Computer Science, she also brings project-management experience from the fashion industry.
She'll be working with teams across Energy Plus through Airtable Support on Google Chat, helping turn requests into trackable tasks and better processes.
Welcome, Roza — we're excited to have you with us!
Christopher joins our Accounts Receivable team with five years of experience across collections, billing, account reconciliations and cash applications. He'll be working primarily with Mrs. Kohn to help resolve customer accounts and coordinate with our teams on projects and recent customer activity.
Based in California — but working right along with us on New York hours — Christopher is also currently pursuing his Bachelor's degree in Economics, continuing to build on his financial and analytical background.
Welcome to Energy Plus, Christopher!
Warmest Mazel Tov to Mrs. Greenfeld and family on the birth of their baby!
Wishing the entire family much nachas, good health, and many more simchas.
Welcome back, Mrs. Green! The office hasn't felt quite the same without you these past few months, and it's genuinely good to have you back where you belong.
Some projects look straightforward when they're finished. Getting them there is another story.
At [PROPERTY / PORTFOLIO], the Energy Plus team was tasked with [CHALLENGE].
The project brought together [DIVISIONS / TEAM MEMBERS] to handle [SCOPE OF WORK], while navigating [SPECIFIC CHALLENGE].
The result: [MEASURABLE RESULT / OUTCOME].
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[INSERT NAMES]
[Optional — only if the project itself has another meaningful phase already underway]
Not every important Energy Plus project happens at a jobsite — and not every accomplishment is visible outside the team working on it.
This space recognizes the research, coordination, problem-solving and follow-through that often happen quietly behind the scenes but make a real difference across the company.
[3–4 sentences explaining what the employee did, why it mattered, and the result.]
Wishing the entire Energy Plus family a כתיבה וחתימה טובה.
"…your energy, creativity, and dedication inspire us to reach higher together."